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Top 10 basic SEO rules to rank in Google 845 412 Maryam

Top 10 basic SEO rules to rank in Google

In today’s digital world, SEO is more important than ever for businesses looking to rank high in search engine results and attract organic traffic. But have you ever wondered how search engines like Google rank your website? Search engines use a complex algorithm to rank websites, taking into account a…

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Marketing & tech tools we use in the Growth Agency 1024 429 Maryam

Marketing & tech tools we use in the Growth Agency

Today, businesses have access to a wide variety of marketing and tech tools that can improve their efficiency and effectiveness in new and innovative ways. From cloud-based storage and collaboration platforms to project management software and CRM systems, there are a number of ways in which businesses can use technology…

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12 post-launch tips when your new site goes live 933 474 Maryam

12 post-launch tips when your new site goes live

Did you just launch a new website? Congrats! Here is 12 post-launch tips to get visitors to your website. After months of hard work, you’ve finally launched your new website. Congrats! but the work isn’t done yet. In order to make sure your site is successful, there are a few…

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The customer lifetime value (CLV), an often overlooked metric by CMO’s 1024 429 Maryam

The customer lifetime value (CLV), an often overlooked metric by CMO’s

As a CMO, you understand that the customer is the lifeblood of your business. You also know that it’s important to focus on acquiring new customers and retaining the ones you have. But what if there was a way to focus on acquiring customers who will bring value to your…

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GDPR, a marketer’s nightmare? How to get your marketing analytics stack GDPR compliant? 1240 520 admin

GDPR, a marketer’s nightmare? How to get your marketing analytics stack GDPR compliant?

May 25, 2018, is a date that will live in marketing history. On that day, the EU’s General Data Protection Regulation (GDPR) went into effect, establishing strict new rules surrounding data privacy. The regulation has far-reaching implications for any company that processes the personal data of EU citizens, and that…

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Data maturity: a top focus point for the CMO in 2022 1240 520 admin

Data maturity: a top focus point for the CMO in 2022

There is no denying the importance of data when it comes to creating winning marketing strategies. Not only does data allow CMOs to better understand their target audiences, but it can also help them to identify opportunities and track the performance of their campaigns. Additionally, data-driven marketing has become a…

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Increase data and agile maturity 2480 1040 admin

Increase data and agile maturity

Any organization looking to increase its data and agile maturity should start by creating a data maturity model. This will help to identify where the organization is currently at, and what areas need improvement. Once the data maturity model is in place, it's time to develop an actionable strategy for…

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an animated person choosing an answer in a lead generation quiz
Creating a Lead Generation Quiz. An Ultimate Guide 1240 520 admin

Creating a Lead Generation Quiz. An Ultimate Guide

Why Do Lead Generation Quizzes Work So Well? Lead generation is a top priority for all marketers. Using interactive content is not only an effective way of educating users but also an engaging method to pull them into the conversion funnel. Nowadays, customers, both businesses and end consumers, are becoming…

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Referral marketing
Boost your revenue with referral marketing in 2022 1240 520 admin

Boost your revenue with referral marketing in 2022

“Tell your friends about us and you’ll both get 30% off” “Invite your friends, get a discount of up to €50″  “Give 20% and get €20″  – these offers sound tempting and encouraging to many customers. They are all examples of referral marketing.  Below you will read about the benefits…

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The 5 roles of the CMO of today (and tomorrow) 1400 587 admin

The 5 roles of the CMO of today (and tomorrow)

In today’s climate, there is no role more pressured than that of the CMO (Chief Marketing Officer). Many CMO’s see their roles and their teams changing rapidly. There have never been more layoffs in the marketing department, budgets are under pressure and for a lot of companies the sales results…

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Top 7 Reasons Why Live Chat is Winning the Future of Customer Support 1024 429 Tanguy De Keyzer

Top 7 Reasons Why Live Chat is Winning the Future of Customer Support

There has never been a better time to invest in digital customer support.  Customers make fewer trips to offline stores and many businesses invest in online channels to balance the lost revenue. Even if customers still prefer one-to-one interactions for questions about your product or services, it’s, unfortunately, one of…

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The Truth Is in the KPIs: The What, Why, and How of Marketing Analytics for Growth 1240 520 Tanguy De Keyzer

The Truth Is in the KPIs: The What, Why, and How of Marketing Analytics for Growth

According to the Deloitte CMO report, 38% of marketing leaders consider driving growth their top challenge.  It’s no wonder then that marketing analytics play a larger role in business strategy than they have in the past 6 years.  Smart business owners like you are using marketing analytics strategies to grow their…

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A Paradigm Shift: The Biggest Marketing Trends Shaping the Industry in 2020 1240 520 Tanguy De Keyzer

A Paradigm Shift: The Biggest Marketing Trends Shaping the Industry in 2020

A few short decades ago, marketing trends followed a one size fits all approach. Brands could get away with presenting a single message to all of their customers, regardless of who they were. Why? They had a captive audience. TV reigned supreme and there was no pausing, skipping, or dismissing that ad…

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The 14 Digital Marketing Trends to Watch in 2020 1240 520 Tanguy De Keyzer

The 14 Digital Marketing Trends to Watch in 2020

To a degree, people are competitive creatures. We love a challenge when it’s all in fun. When we’re fighting for our livelihood, it’s a different story. It’s easy to see this in 2019’s digital marketing trends. In today’s competitive digital world, every business is looking for a way to get…

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Choosing the Top Digital Marketing Agencies 1240 520 Tanguy De Keyzer

Choosing the Top Digital Marketing Agencies

Over 4.3 billion people worldwide are active users on the internet. Does your business have the digital marketing strategy to capture attention from online users? Top digital marketing agencies can help you strategize and capture more traffic. Your target audience doesn’t include all the billions of active internet users. But having a…

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11 Effective SEO Tactics to Boost Traffic and Drive Sales 1240 520 Tanguy De Keyzer

11 Effective SEO Tactics to Boost Traffic and Drive Sales

Who are the biggest sharks in the business world? People used to joke that it was lawyers, but in 2019, the real sharks are those who live and breathe SEO tactics. We don’t mean that in a bad way – you just have to be on top of the food…

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The State of SEO Solutions in 2020 1240 520 Tanguy De Keyzer

The State of SEO Solutions in 2020

Google processes over 40,000 searches per second. With stats like that, having your SEO solutions on point this year is essential to your business’s success. But how exactly can you optimize your site for SEO in 2019? Keep reading for a rundown on the state of SEO this year. Mobile First Indexing Mobile-first indexing is technically…

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What Questions Should CMOs Be Asking About Growth Marketing? 1240 520 Tanguy De Keyzer

What Questions Should CMOs Be Asking About Growth Marketing?

With 1/3 of CMO budgets going to marketing technology. Having a campaign that delivers results is crucial.  That’s why many organizations are turning to growth marketing. It is a more focused, data-backed approach to strategy. With more success than traditional marketing.  Adopting a new system can be concerning.  But, CMOs who…

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Pure Page-Turners: 12 Must-Read Marketing Books for the Seriously Committed CMO 1240 520 Tanguy De Keyzer

Pure Page-Turners: 12 Must-Read Marketing Books for the Seriously Committed CMO

You may be surprised to hear that the average American reads about 12 books each year. However, the most successful people in the business world are often avid readers of books.  The founder of Microsoft, Bill Gates claims to read up to one book per week. That’s more than 50 books each year.  When…

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Growth Hacking on Steroids: A CMO’s Advance Guide to 10Xing Operations 1240 520 Tanguy De Keyzer

Growth Hacking on Steroids: A CMO’s Advance Guide to 10Xing Operations

The human race history is an interesting one. The growth and revolution that occurred had a tremendous influence. It’s the total of that process of growth hacking and evolution that ushered us into the present world. Humanity started with a different cluster of races that turned into a community. Then turned…

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