Your CMO Guide to Improving Marketing Accountability
How to keep everyone in the company accountable for the marketing efforts?
Interested in data driven growth?
Our Methodology
We conduct experiments, analyze the results, and scale the marketing tactics that have generated positive ROI. This approach drastically reduces waste in your media budget.
We achieve our goals by aligning people, processes, data and technology. We only take in a limited number of clients per year to ensure a strong long-lasting partnership.
We are the main strategic marketing partner for over 3 years already.
We’ve digitised SipWell’s sales & marketing processes and optimised lead generation flows.
Meet the leadership team
We are a team of seasoned senior marketers with more than 10 years of experience in various industries.
Our head of design who created numerous projects successfully ? That’s Farah! Our Agency Manager, SEA & SEO specialist who set up full-funnel digital marketing campaigns for big corporates? Meet Pierre. And our fearless CEO & Growth Strategist Eveline held strategic positions at Johnson & Johnson, SD Worx and USG People.
Eveline Smet
Founder & Growth Strategist
Pierre Moncamp
Agency Manager & SEO-SEA Specialist
Farah Maulida
Head of design & UX
What we love to do
Growth Marketing
Experiment driven marketing to acquire new customers or increase customer retention. We love to get our hands dirty.
Data Science
Looking for predictive marketing? Want to know when to spend your media budget so that you’re ahead of the competition? We’ve got you covered.
We love to start with analysis
We will first define what your business and growth challenges are, analyse your market and your competitors and understand your products and the way your company works.
To the drawing board
Together, we decide which business & marketing KPI’s will be measured, which goals we set for ourselves and what the growth roadmap will look like for the coming year.
Your dedicated growth team
Based on the roadmap, we will assemble a growth team that works in close collaboration with your internal team on the marketing challenges we defined together.
Let the experiments begin!
We’ll define growth sprints and define roles & responsibilities in our agile experiment planning. You can always keep track of who does what and what the budget looks like.
Our team is result driven & result motivated
We’ll monitor and share insights on the winning and losing experiments, scale what works and stop experiments that didn’t have great results. Based on the outcomes, we keep redefining the strategy.
These clients trusted us with their marketing challenges
Testimonials
“Since we started working with the growth agency, we are spending our marketing budget in a much more efficient way. We also know how to allocate out budget based on insight in sales and market data”
Do you want to increase data maturity inside your marketing team? Want to ramp up your marketing department’s skills when it comes to content marketing, SEO, performance or Google Analytics? Our experts love to share their knowledge!
Or join the following planned digital workshops:
How to keep everyone in the company accountable for the marketing efforts?
What’s the role of the CMO in creating enterprise value?
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